The COVID-19 pandemic has tested societies around the world, with millions of people confining themselves to their homes to slow the spread of the virus. In this complicated situation,  sectors such as telecommunications, finance, energy and food have become more important than they ever have been before. Their businesses have enabled households to continue functioning and supply to be guaranteed in this unprecedented emergency situation.

Far from bringing in profits, this effort has often required additional manpower and costs. They have had to implement extraordinary health measures, adapt their infrastructures to intense levels of activity and increase their employees’ efforts, and these are just some of the challenges they have had to face. These activities have also had an economic impact on their balance sheets, requiring extraordinary liquidity and tighter margins.

However, in many cases, this reality is being eclipsed by erroneous perceptions (or even third-party campaigns) accusing these essential companies of having opportunistic attitudes. This is made worse by the difficulties in highlighting the value of their work against an increasingly severe backdrop of recession.

In spite of that, and once the most serious phase of the healthcare emergency is over, these companies will also need to return to a new normal. In this situation, they may need to deal with a lack of understanding about certain measures or initiatives from some of their key stakeholders (e.g., clients, suppliers, employees or institutions).

To tackle this situation, LLYC has a multidisciplinary team specializing in the managing special situations. We are ready and able to offer advice to our clients on the various phases they might experience during this health and economic crisis.