Information and Communication Technologies

Technological disruption has become necessary for companies and a reason to communicate.

Technology is no longer an option but a necessity. The breathtaking revolution in technology and progress in globalisation have turned Information and Communication Technologies (ICTs) into major facilitators of everyday and professional life.

An enterprise that incorporates new technologies is more competitive, whereas those which do not invest in technology are progressively falling behind and seeing their sustainability compromised in the long-term.

Among the advantages which the ICTs offer the enterprises are, inter alia, the replacement of manual processes with their respective saving in time, energy and consequently capital.

The possibility of reaching new markets and clients or the prediction, in real time, of consumer behaviour are benefits with which the ICTs enable the enterprises to capitalise in terms of competitiveness.

The percentage of GDP that comes from the ICTs is constantly growing in view of the direct impact it has on the economic activity, an impact which is furthermore marked by a high rate of innovation and productivity. The ICTs have consequently become a vital and core transversal element in any company.

The integral approach required by the ICTs sector is backed by establishing a direct communication with its multiple audiences –B2B or B2C– in a scenario where consumer privacy or regulation are some of the challenges that must be overcome and their characteristic interdependence with other sectors is one of the opportunities that calls for leverage.

The LLYC consultants consequently assist enterprises in the ICT sector to pinpoint market needs so they can respond to all their stakeholders with innovative solutions. Analysing market trends to understand the new dynamics will be the key factor in assuring their constant state of innovation and offer of products with high added value.

Cases

Telefónica
Telefónica
Caso
Panasonic

Contact an LLYC expert.

Partner and Chief Strategy and Innovation Officer
Adolfo Corujo
+55 11 3060 3390
Managing Director Ecuador
Carlos Llanos
+593 2 256 5820
IDEAS
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