Crisis and Risks

Anticipate risks to protect your most precious asset: reputation.

We help anticipate, monitor and react to the risks and crises that might threaten the reputation and social license of your business operations. Any and all business activity is exposed to potential crises, the challenge is to control the process, and convey that the company knows how to address the problem. It's not easy, though. In a world where information flows at great speed and through a variety of channels; what is important is not only reality, but also the perception of that reality. This is why our mission is to identify latent and emerging risks, minimize the vulnerability of companies, monitor risks, and prepare to act in the event that any of them become a reality. Additionally, we generate effective, global, fast and innovative responses to contain crises.

Needs

  • Management of corporate insolvencies
  • Crisis management in social networks
  • Product recall management
  • Corporate crisis management
  • Management of labor conflicts
  • Training and coaching of spokespersons and managers
  • Identification and monitoring of potential risks
  • Development of crisis prevention protocols

Solutions

Risk Kit

Identification of potential and emerging business risks that may affect a company from a communication standpoint, as well as anticipated protocols for interventions and monitoring for every possible scenario. This includes preparing senior management teams in how to respond to a crisis.

Alert Kit

Anticipation of threats with a risk analysis on social networks, as well as the identification, evaluation and follow-up of detected threats.

Rescue Team

Crisis management with innovative tools and platforms and a multidisciplinary team with 24-hour multi-market coordination.

Services

  • Risk auditing
  • Risk Map
  • Crisis Manuals
  • Cybermanual
  • Crisis management
  • Training Spokespersons
  • Crisis Drills
  • Allied Management
  • Ambassador - Employees
  • Traditional Media Monitoring
  • Online Crisis Monitoring

Tools

MRO

Personalized service that detects, assesses and monitors in real time the threats to reputation in the media and social networks, advising on the best way to deal with them.

MAPs

Storytelling monitoring and positioning analysis. A tool and method geared to the territories of conversation and mapping of communities of persons influential in the social media.

Dark Site

Landing page made up of a series of tools and previously prepared digital contents, which remain hidden. They allow the incident to be reported quickly.

Issue Blog

Online blog designed to manage an issue that affects a company.

SOS Works

A platform to facilitate communication between people (chat client) with numerous functionalities, SOS Works facilitates management via mobile, web and digital tablet, in addition to automating risk processes through chatbots Use of a chatbot minimizes risks inherent to the human factor, as someone could forget to execute relevant actions in the midst of a stressful crisis.

CIVES

Comprehensive programme for emergency management, citizen protection and relations with local communities. It is based on the need to renew the social license, improve the quality of information and go further in the application of regulations.

Cases

Latam Airlines and BHAirport

Contact an LLYC expert.

Senior Director of Corporate Communications area
España
Paco Hevia
+34 91 563 77 22 (ext. 2291)
Crisis and Risks Manager
España
Natalia Sara
+34 91 563 77 22 (ext. 2280)
Director of the Corporate Communications and Crisis and Risks areas
España
Eva Pedrol
+34 93 217 22 17
Managing Director
Argentina
Mariano Vila
+54 11 5556 0700
Senior Director of Crisis and Risks area
Brasil
Andrea Lie Iwamizu
(Español) +55 11 3060 3390
Senior Director of Public Affairs
Ecuador
Juan Rivadeneira
+593 2 256 5820
Partner and Chairman United States
Estados Unidos
Erich de la Fuente
+1 786 590 1000
Director of International Business Development
Estados Unidos
Gerard Guiu
+1 917 6782941
Senior Director of the Crisis and Risks area
Panamá
Margorieth Tejeira
+507 206 5238
Director of the Crisis and Risks area
México
Pilar Torres
+52 55 5257 1084
Director of the Crisis and Risks area
Perú
Yennyfer Freyre
+51 1 222 9491
Senior Consultant
Portugal
Maria Eça
+351 21 923 97 00
Managing Director
Republica Dominicana
Iban Campo
+1 809 6161975
Director of LLYC Chile
Chile
Néstor Leal
+5622 207 3200
IDEAS
30 Aug 2019

Challenges of HOT and COLD crises and how to address them

The circumstances around risk have changed. It is imperative that we understand the new corporate landscape and change our approach, moving away from traditional strategic and tactical crisis management...
25 Feb 2019

Challenge: Radical Transparency

Radical Transparency, developed by LLYC’s Thought Leadership Unit, covers and analyzes the importance of transparency in today’s era – where it is necessary to communicate with consistency, auth...
19 Feb 2019

Global trends for a year of collective challenges

The beginning of a new year always encourages us to reflect on the future – a period obviously influenced by the previous one. As such, 2018 was not an...
21 Nov 2018

Managing reputation crises in a global society: do’s and ...

We have shifted from transparency to hyper-transparency in a global society where anything and everything can now be easily checked. Controlling a company’s narrative and safeguard it in public...

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