AEVI

Institutional positioning for the video game industry.

Challenge

Institutional positioning for the video game industry.

Impact.

AEVI has become a reference in video games and e-sports, generating permanent dialogues with the current administration, political parties and has promoted several parliamentary initiatives. Promotion of an Industry. Working Group with the Government of Spain Inclusion of video games and development plans in electoral programs. Consolidation of Madrid Games Week, the sector's leading trade fair in Spain with a high institutional presence. A key ally in the defense of intellectual property rights.

"By working with LLYC, we have managed to place the Spanish Video Game Association (AEVI) as the main spokesperson for the video game industry with public institutions".

Alberto González Lorca
President of AEVI

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