NOS

Stories of Companies that talk for us.
Making technology understandable to reach key audiences.

Challenge

Make technology understandable to reach key audiences

Impact.

Customers willing to serve as a reference. More than 3,000 visits to the NOS site during the first 5 months. 160 downloads of infographics, and commercial information on NOS Empresas solutions, generating leads and publicity.

"Only brands with a soul achieve a prominent place in the current economy of attention. It is the authenticity of the stories they have to tell that brings them closer to their audiences (who are primarily people), making them feel privileged and involved; willing to share the same causes and the same interests; this project was an integral part in the construction of out next chapter".

Isabel Borgas
Head of Corporate Communications & CSR of the NOS group
IDEAS
10 Oct 2019

ESPORTS: Conquering the consumers of the future

Esports are professional or amateur video game competitions that have millions of followers in Spain. It is an industry that grows almost exponentially each year, attracting more and more...
3 Oct 2019

Reputational Risk for IBEX 35 Boards of Directors: Achiev...

IBEX 35 companies are beginning to consolidate their reputational risk management, recognizing it as a new type of risk. An analysis by LLYC’s Leadership and Corporate Positioning team reveals t...
2 Oct 2019

The Challenge of Consumer Anticipation

Both this article’s authors love stories about heroes and villains. This could be thanks to our shared passion for comic books, or perhaps because we both grew up watching...
19 Sep 2019

The Tyranny of Likes. Or Maybe Not…

Lacie is the protagonist of the episode titled “Nosedive” in British TV series Black Mirror, which speculates on the social consequences of technological developments.Her life revolves around a social...

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