Creation of a new brand.
With the launch of the identity of the brand Noren, Multiópticas was able to increase its sales of premium glasses fourfold on the previous year (with the Mó Plus line).
+ 30,000 visits to the webpage since the launch of Noren.
+ 3 million sessions in 2020.
Online sales increased threefold on 2019, as from the launch of Noren.
+ € 7,821 combined value of placements in printed media.